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Date of Publication: July 01, 2008
DOI: https://doi.org/10.20529/IJME.2008.038
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Editorials
Is brand endorsement by medical associations ethical?
Abstract:
A recent news item reported on the Indian Medical Association’s decision to endorse the Tropicana brand of fruit juices and Quaker brand of oats. The director of the Centre for Science and Environment, Sunita Narain, has objected to the association’s actions, calling them “advertisement tricks”.
Copyright and license ©Indian Journal of Medical Ethics 2016: Open Access and Distributed under the Creative Commons license ( CC BY-NC-ND 4.0), which permits only non-commercial and non-modified sharing in any medium, provided the original author(s) and source are credited.
