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1. Title Title of document Don’t use great people to sell your drug
 
2. Creator Author's name, affiliation, country Jaykaran -; Government Medical College, Surat 395 001; IN
 
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4. Description Abstract There are various methods by which physicians can be influenced by pharmaceutical companies: through drug representatives, free lunches, industry-sponsored trips to exotic locations, gifts, research funds, free conference registration, consulting fees for participation as a guest speaker, financing publication of research articles, etc. Various studies conducted on the influence of these marketing strategies on physicians' drug prescribing behaviour suggest that physicians are influenced by these strategies.
 
5. Publisher Organizing agency, location Forum for Medical Ethics Society
 
6. Contributor Sponsor(s)
 
7. Date (YYYY-MM-DD) 2016-11-30
 
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9. Format File format HTML , PDF
 
10. Identifier Uniform Resource Identifier https://ijme.in/articles/dont-use-great-people-to-sell-your-drug/
 
11. Source Title; vol., no. (year) Indian Journal of Medical Ethics;: The importance of questions
 
12. Language English=en en
 
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